Hotel Industry Booms With Sustainable Style
The hotel industry runs on a 24-hour schedule, 365 days per year, so it’s no surprise that countless hotels succumb to an extremely high amount of energy use. However, many of these hotels are turning to sustainable solutions in order to reduce that amount. According to this United States Green Building Council (USGBC) article , hotels cover over 5 billion square feet of space in this country. Therefore, the strides the hotel industry is putting forth make a huge positive impact on not only the hotels themselves, but also on their guests and the environment.
An article in The New York Times explains that eco-friendly practices from hotels come in the form of low-flow shower heads, energy-efficient boilers and coolers, and extensive recycling programs. Furthermore, hotel interiors can feature furniture with reclaimed materials, FSC certified wood, and low-VOC finishes, such as the products we, at Reclaimed Table offer.

Virgin Hotel Chicago
Virgin Hotels has taken a major stance on sustainability because, as they believe, “doing good for people and planet is good for business.” With green roofs for better storm water management, green housekeeping, and hotel-wide recycling, among other initiatives, their new Chicago hotel has obtained LEED Gold status. Virgin Hotels’ goal is to eventually have net zero carbon and net zero waste.
The Peninsula New York , pictured at the top of the page, is installing all LED lighting throughout the hotel and eight new energy-efficient elevators. Though the lighting alone will cost $250,000 and the elevators ring in at $1.1 million, the cost in energy savings will be more than worth it in the long run.
However, according to an article in Sustainable Chicago , the upfront costs of choosing sustainable solutions are not always easy to swallow. Daniel Wellborn, a Principal with the Chicago-based interior design, branding, procurement, and consulting firm, Gettys Group , explains in the article, ‘“When that’s the case, we go into sneaky sustainability mode…Without increasing costs, we’ll go for materials and products that are sustainable and just put them into the specifications.”’ Many suppliers today, Reclaimed Table included, offer eco-friendly products, making it simple for firms like Gettys to stick to their goals when it comes to sustainability. Plus, today’s sustainable products come in a large range of design styles, allowing them to match any aesthetic necessary.
Hotels are also encouraging their guests to engage in greener practices, such as reusing linens and towels and foregoing cleaning services in exchange for rewards points. At the Marriott, such an incentive led to an 11-17% decrease in water and sewer expenses related to laundering.

The Hyatt Regency, Minneapolis was designed with sustainability in mind. Image from here.
Because of cost-savings and a positive brand image associated with going green, the amount of green hotels is rising. USGBC explains, “Today, LEED-certified hotels of all sizes are found in more than 40 U.S. states, 31 countries and five continents.” For instance Starwood’s Elements hotels and Hyatt Hotels all incorporate LEED mandates in their design specs.
The movement isn’t only being pushed by hotels, but also by cities. The NYC Carbon Challenge , which began in 2007 in order to encourage universities to mitigate greenhouse gas emissions, recently added hotels to the initiative. These hotels have committed to reducing greenhouse gas emissions by at least 30 percent in the next ten years. The New York Times article mentioned earlier explains that this reduction is “a move that could reduce emissions by more than 32,000 metric tons and save $25 million of energy operating costs.”
We’re thrilled with this work being done by the hotel industry and are looking forward to seeing it expand further. We’re also proud to be able to play a role in it with our sustainable furniture that can contribute to LEED points. Please take a look at what we can offer the hospitality industry here.

